8 Major Private Label Brands of Walmart

Sep 30/09/2023

Business

Sam's Choice

Sam's Choice is a top major brand of Walmart. This brand mostly makes their beverages for Walmart. They also manufacture cookies, snack items, and frozen meals.

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Great Value

It is another private-label brand owned by Walmart. This brand offers a wide range of products that includes Food, household goods, and personal care items.

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Equate

Originally this brand was launched in 1993.  Walmart owned the Equate brand and was responsible for its development, manufacturing, and Marketing.

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Oi'Roy

It is a Walmart store brand of Dog Food. This brand originally started in 1983. It is one of the no 1 dog food-selling brands in the United States.

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Special Kitty

Special Kitty is another store brand of Walmart. This brand mostly sells cat foods and other cat care products like treats and Litter.

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Parents Choice

Parents Choice is another private-label brand of Walmart. In 1993 Walmart launched this brand to offer baby & toddler products.

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Play Day

Play Day private label brand launched in mid-2014. This brand offers a wide range of children's toys at very affordable prices.

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Pen+Gear

Pen+Gear is another exclusive private-label brand of Walmart. This brand mainly offers school & office supplies. This brand was launched in 2011.

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